In a statement announcing the membership, the CEO of PSW Syed Aftab Haider said, “We are excited about the international visibility to be gained from this affiliation and the opportunity to participate in international B2B and B2G data exchange projects. The membership aligns with our objective of making PSW a center of excellence at the national and international levels while allowing us to learn from global best practices.” PSW joins global E-Commerce Alliance

On an international level, Pakistani SMEs and MSMEs stand to benefit the most from such alliances. More homogenous, transparent, and predictable processes improve access to the global e-commerce marketplace – which is expected to reach $6.3 trillion this year. The removal of clearance bottlenecks while ramping up safety and security continues to drive PSW’s operations, bringing the benefits of global trade to Pakistani businesses. 

The membership was announced at PAA’s 67th Steering Committee meeting in Auckland, hosted by TradeWindow, the leading customs and trade service provider in New Zealand. As a member of the PAA, Pakistan Single Window joins a network of 17 single window operators from Asia, Oceania, Europe, the Middle East, and Africa. The forum regularly participates in regional and international consultation sessions at the World Customs Organization, ASEAN, UNCEFACT, and other organizations. PSW joins global E-Commerce Alliance

Pakistan Single Window is an initiative led by Pakistan Customs, aimed at reducing the time and cost of doing business by digitalizing Pakistan’s cross-border trade and eliminating paper-based manual processes. The institution is working towards providing an integrated electronic platform that allows parties involved in international trade and transport to lodge standardized information and documents with a single-entry point to fulfill all import, export, and transit regulatory requirements.

Social media refers to online platforms and websites that allow users to interact with each other and share content. Some examples of social media platforms include:

Facebook: A platform that allows users to connect with friends and family, share updates and photos, and join groups and pages related to their interests.

Twitter: A platform that allows users to share short messages (called “tweets”) and interact with others through the use of hashtags.

Instagram: A platform that allows users to share photos and videos, as well as interact with others through likes, comments, and hashtags.

LinkedIn: A professional networking platform that allows users to connect with colleagues, search for jobs, and join professional groups.

YouTube: A video-sharing platform that allows users to upload and share videos, as well as subscribe to channels and interact with others through comments and likes.

What are the Advantages and Disadvantages of Social Media?

There are both advantages and disadvantages to using social media. Some of the main advantages include:

Connecting with others: Social media allows people to connect with others who have similar interests, as well as stay in touch with friends and family members who may be far away.

Sharing information and ideas: Social media platforms make it easy to share information and ideas with a large audience quickly and efficiently.

Staying informed: Many people use social media to stay up-to-date on the latest news and current events.

Professional networking: Some social media platforms, such as LinkedIn, are specifically designed for professional networking and can help users to find job opportunities and connect with other professionals in their field.

Marketing and promotion: Businesses can use social media to reach a large audience and promote their products or services.

However, there are also some disadvantages to using social media, including:

Addiction: Some people may become addicted to social media and spend too much time on these platforms, which can lead to problems such as sleep deprivation and difficulty focusing on other tasks.

Cyberbullying: Social media can be a breeding ground for cyberbullying, as people can anonymously harass or bully others online.

Spread of misinformation: It is easy for misinformation to spread quickly on social media, as people may share news or information without fact-checking it first.

Privacy concerns: Some people may be concerned about their privacy on social media, as their personal information and activity may be visible to others.

Professional consequences: Employers may be able to see an individual’s social media activity, and if it is inappropriate or unprofessional, it could have negative consequences for their career.

Social Media Professional Networking?

Social media professional networking refers to the use of social media platforms to connect with other professionals, find job opportunities, and build professional relationships. Some popular social media platforms for professional networking include LinkedIn, Twitter, and Facebook.

On LinkedIn, users can create a professional profile that includes information about their education, work experience, and skills. They can also connect with other professionals, join groups related to their industry, and search for job opportunities. LinkedIn also offers premium features, such as the ability to see who has viewed your profile and access to a larger network of professionals.

Twitter is a microblogging platform that allows users to share short messages (called “tweets”) and interact with others through the use of hashtags. While Twitter is not specifically designed for professional networking, many professionals use it to share industry news, connect with others in their field, and promote their work.

Facebook is a social media platform that allows users to connect with friends and family, as well as join groups and pages related to their interests. While it is not primarily used for professional networking, many professionals have a presence on Facebook and use it to connect with others in their field and share updates about their work.

Overall, social media professional networking can be a useful tool for building relationships, finding job opportunities, and staying up-to-date on the latest industry news. However, it is important to use these platforms responsibly and to be mindful of how your online activity may be perceived by others.

Sharing Information and Ideas on Social Media Platforms

Sharing information and ideas on social media platforms refers to the process of using these platforms to share content, such as text, photos, videos, and links, with others. This can be done through a personal profile, a business page, or a group or community page.

Social media platforms make it easy to share information and ideas with a large audience quickly and efficiently. For example, if you have a blog or website, you can use social media to share your content and attract more visitors. You can also use social media to share news, articles, and other content that you find interesting or relevant to your audience.

In addition to sharing content, social media platforms also provide tools for interacting with others and discussing ideas. This can include things like comments, likes, and shares, as well as more in-depth conversations through private messaging or live video chat.

Overall, sharing information and ideas on social media platforms can be a useful way to connect with others, share your thoughts and ideas, and stay informed about what is happening in the world. However, it is important to be mindful of the content you share and to respect the opinions and viewpoints of others.

Marketing and Promotion on Social Media?

Marketing and promotion on social media refer to the use of social media platforms to promote products or services and reach a wider audience. This can be done through a variety of methods, such as:

Social media advertising: Many social media platforms offer paid advertising options, which allow businesses to target specific audiences and get their content in front of more people.

Social media marketing: This refers to the use of social media to connect with customers, build relationships, and promote products or services. This can involve creating and sharing content, interacting with followers, and running social media campaigns.

Influencer marketing: This involves partnering with social media influencers, who have a large following and influence in a particular niche, to promote products or services to their audience.

Customer service: Many businesses use social media as a way to provide customer service, answering questions, addressing concerns, and handling complaints.

Marketing and promotion on social media can be an effective way for businesses to reach a large audience and build brand awareness. However, it is important to understand the specific goals and target audience of your marketing efforts and to choose the right tactics and platforms for your business. It is also important to be mindful of the rules and guidelines of each social media platform and to follow best practices for marketing on these platforms.

ADDICTION on Social Media?

Addiction to social media refers to the excessive use of these platforms, which can have negative impacts on a person’s life. People who are addicted to social media may spend a significant amount of time on these platforms, often at the expense of other activities such as work, school, or social interactions. They may also become preoccupied with their online activity and feel a strong need to be constantly connected to social media.

There are a number of factors that can contribute to social media addiction, including:

The need for social validation: Some people may become addicted to social media because they seek validation and approval from others through likes, comments, and shares.

FOMO (fear of missing out): Some people may become addicted to social media because they feel a need to stay up-to-date on what others are doing and fear missing out on events or experiences.

The use of notifications: Many social media platforms use notifications to alert users to the new activity, which can create a sense of urgency and lead to excessive use.

The use of algorithms: Many social media platforms use algorithms to show users content that is tailored to their interests and activity, which can create a “filter bubble” and lead to excessive use.

Social media addiction can lead to problems such as sleep deprivation, difficulty focusing on other tasks, and relationship problems. It can also have negative impacts on mental health, such as increasing feelings of anxiety, depression, and loneliness. If you think you may be addicted to social media, there are resources and strategies that can help you to reduce your use and find a healthier balance.

Cyberbullying on Social Media?

Cyberbullying is the use of technology, such as social media, to harass, threaten, or bully others. It can take many forms, such as sending threatening or abusive messages, spreading rumors or false information, posting embarrassing photos or videos without consent, or excluding someone from online groups or communities.

Cyberbullying can be especially harmful because it can reach a large audience quickly and can be difficult to escape, as the victim may see the bullying every time they log on to their social media accounts. It can also be difficult to identify the person responsible for the bullying, as they may use anonymous accounts or fake profiles.

Victims of cyberbullying may experience a range of negative impacts, including depression, anxiety, low self-esteem, and difficulty concentrating. They may also have difficulty sleeping, experience physical symptoms such as stomach aches and headaches, and have difficulty trusting others.

If you are being cyberbullied, it is important to remember that you are not alone and that there are resources available to help you. You can speak to a trusted adult, such as a parent, teacher, or counselor, and report the bullying to the social media platform or to law enforcement if necessary. There are also organizations and helplines that can provide support and advice. It is important to take steps to protect yourself online and to seek help if you are being bullied.

Privacy Concerns on Social Media

Privacy concerns on social media refer to the risks associated with sharing personal information or activity on these platforms. Some of the main privacy concerns on social media include:

Personal information: Social media platforms often collect and store personal information about their users, such as name, email address, location, and phone number. This information may be shared with third parties, such as advertisers, without the user’s knowledge or consent.

Tracking: Many social media platforms use tracking technologies, such as cookies and pixels, to collect information about users’ online activity. This can include websites visited, links clicked, and searches made. This information may be used to target users with ads or to track their behavior.

Location data: Many social media platforms collect location data, which can be accessed by the platform or shared with third parties. This can raise concerns about privacy, as it can reveal a person’s location and movements.

Public activity: Most social media platforms are public by default, which means that anyone can see a person’s activity and content unless the user’s privacy settings are adjusted. This can raise concerns about who can see a person’s activity and content, as well as the possibility of strangers accessing this information.

Hacking: There is a risk that social media accounts may be hacked, which can lead to personal information being accessed or stolen.

To protect your privacy on social media, it is important to be mindful of the personal information that you share and to carefully review the privacy settings and terms of service of each platform you use. You can also use tools such as privacy-enhancing browser extensions to help protect your online activity.

Conclusion – Social Media

Social media can be a useful and enjoyable way to connect with others, share information and ideas, and stay informed about the world. However, it is important to use these platforms responsibly and to be aware of the potential risks and drawbacks.

Some tips for using social media in a healthy and positive way include:

Set limits: It is important to find a balance and not to spend too much time on social media. Consider setting limits on your usage and taking breaks from these platforms.

Be mindful of what you share: Be aware of the personal information and activity that you share on social media, and consider who can see it.

Protect your privacy: Review the privacy settings and terms of service of each social media platform you use, and be mindful of the personal information you share.

Use strong passwords: Use strong, unique passwords for your social media accounts to help protect them from being hacked.

Be respectful: Remember to treat others with kindness and respect on social media, and do not engage in bullying or other inappropriate behavior.

By following these tips, you can use social media in a way that is positive and enjoyable, while also protecting your privacy and well-being.

Minister Dawood explained, “The retail sector contributes 18% of the GDP, employs 16% of the workforce.” He added that the retail sector was critical to fueling supporting sectors such as construction and transportation. He further stated that the growth of the retail sector was a strong indicator of development and progress in the country.

Industry stalwarts used the platform of cross-sector key stakeholders to identify areas where collaboration could be made and improvements could benefit growth. The aggregate representation of business and technology allowed participants to envision how they could create the future of their retail brands and be part of this accelerating ecosystem. Retail legends such as Seema Irfan, founder of Bareeze and Founder of Al Fatah stores, Irfan Shaikh shared insights into the challenges they faced in building brands and serving customers in Pakistan.

An underlying theme that was highlighted in addition to the future of retail, is how resilient brands survived the challenges of the pandemic and became more customer-centric upon their reopening. The conference was supported by Pakistan Fintech Association, P@SHA and A.F. Fergusson & Co. As Knowledge Partners.

A growing number of Pakistani listeners discovering and connecting with more local and global music

As Pakistani music lovers became more familiar with Spotify, they used the platform more – and broadened their tastes. Since launch, the average number of artists streamed per user has increased by 60%. Spotify users’ appetite for diverse content was also apparent from how they searched for playlists with the most searched playlist words, including “English”, “Urdu”, “Desi”, “Bollywood”, “Coke Studio” and “Punjabi”.

Pakistan’s listeners enjoyed listening to homegrown and international artists. They streamed local superstars Atif Aslam, Talha Anjum, and Talhah Yunus along with household names from overseas such as Arijit Singh, BTS, and The Weeknd the most over the past 365 days. These artists all made the top 10 most-streamed artists in Pakistan list.

Spotify also unveiled the top 10 list of the most-streamed songs in Pakistan over the same period. “Tu Aake Dekhle” by King topped the list, while international songs such as Justin Bieber and The Kid LAROI’s “STAY” and BTS’ “Butter” took fourth and sixth place, respectively. Asim Azhar and Zenab Fatimah Sultan’s “Ghalat Fehmi” came third.

Young Stunners made a great impression on Pakistani fans over the past year, landing two spots in the top 10 most-streamed songs list. “Gumaan” came fifth, and “Afsanay” took the ninth spot.

When it came to how Pakistani fans connected with local stars, Atif Aslam was the most-streamed Pakistani artist on the platform, followed by the Young Stunners rap duo, Talha Anjum and Talhah Yunus. The top streamed local song spot went to ‘Ghalat Fehmi’ co-sung by Asim Azhar and Zenab Fatima Sultan from the movie Superstar.

Local Hip-Hop and Indie are striking a chord

With eight out of ten of the most-streamed Pakistani songs falling under local hip-hop and Indie, it is clear from the data that Spotify listeners in the country are connecting with these genres the most. Hassan Raheem made a prominent appearance in the top 10 local list with “Aisay Kaisay”, “Aarzu”, and “Joona”. At the same time, Young Stunners had five tracks in the same category, including “Don’t Mind” with Rap Demon and “Yaad” with Asim Azhar.

Music is personal for Pakistani listeners

Pakistani listeners love music and they are all about creating their own playlists to share with their friends and loved ones. According to Spotify, local listeners created 1.9 million user-generated playlists on Spotify. The most musical day in Pakistan was February 5, 2022, in anticipation of Coke Studio’s certified hit “Pasoori” by Ali Sethi and Shae Gill.

There’s something about nostalgia

Spotify also revealed Pakistani listeners’ streaming data related to its locally curated playlists. Nostalgia is gaining popularity with three nostalgic playlists, “All Time Pakistani Hits”, “All Out 2010s” and “Pakistani 10s Hits”, showing up in the top 10 list.

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The ribbon-cutting ceremony was presided over by Zeeshan Mian Noor, CEO Zenith, the chief guest of the occasion. Other attendees include Malik Khalid, Chairman of the All Pakistan Mobile dealers association, key personnel from Pakistan’s media community, Infinix Pakistan officials and Garena.

Commenting on the successful launch of the store, Joe Hu, CEO Infinix Pakistan said, “Infinix as a consumer-centric brand not only brings new innovative technology but also adds value in consumer’s life. With our new store, we aim to empower youth with esports enabled interactive technology and to promote E-sport further in Pakistan’’.          

Garena Free Fire is one of the world’s top mobile battle royale games. The free-to-play title achieved a record high of 150 million peak daily active users, and is the most downloaded game globally in 2021, according to Sensor Tower. Earlier this year, Free Fire hit over 1 billion downloads on the Google Play Store, joining a small group of mobile players who have done so.      

Pioneering in innovation, Infinix takes pride in keeping up with the latest trends and coming up with new and exciting ways to engage with its customers. The new esport-themed flagship store is a testament to Infinix’s commitment to be a front runner in the expansion of technological advancement in Pakistan. As a top-selling smartphone brand of the country, Infinix values an enhanced user experience above all, and today with this exclusive new store launch, Infinix has successfully brought an end to waiting for the esports atmosphere to begin and flourish in Pakistan.

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So, do not wait any longer and head over to the Packages Mall today for an irreplaceable in-store experience and some free gifts! Infinix & Garena Launches First Esports-Themed Store.

Download Free Fire on the Apple iOS App or Google Play store. Free Fire MAX is also available on the Apple iOS App and Google Play store.

About Infinix

Infinix Mobility is an emerging technology brand that designs, manufactures and markets an expanding portfolio of devices worldwide under the Infinix brand which was founded in 2013. Targeting Generation Z, Infinix focuses on developing cutting-edge technology embodied in meticulously designed mobile devices that offer refined style, power and performance. Infinix devices are trendy and attainable with the end-user at the forefront of every step forward.

With “THE FUTURE IS NOW” as its brand essence, Infinix aims to empower today’s youth to stand out from the crowd and show the world who they are.

The company’s portfolio of products is sold in more than 40 countries around the world, covering Africa, Latin America, the Middle East, Southeast Asia, and South Asia. Expanding at a phenomenal rate, Infinix grew an unprecedented 160% during 2018-2020 and has huge plans to continue creating flagship-level devices offering striking designs and strong value propositions.  

For more information, please visit: https://www.infinixmobility.com/pk/

About Garena:

Garena is a leading global online games developer and publisher. Free Fire, its self-developed mobile battle royale title, was the most downloaded mobile game in the world in 2019 and 2020, according to App Annie.

Garena is run by passionate gamers and has a unique understanding of what gamers want. It exclusively licenses and publishes hit titles from global partners – such as Arena of Valor, Call of Duty: Mobile, and League of Legends – in selected markets globally. Garena champions social and entertainment experiences through games, enabling its communities to engage and interact. Garena is also a leading esports organizer and hosts some of the world’s biggest esports events.

Garena is a part of Sea Limited (NYSE:SE), a leading global consumer internet company. In addition to Garena, Sea’s other core businesses include its e-commerce arm, Shopee, and digital financial services arm, SeaMoney. Sea’s mission is to better the lives of consumers and small businesses with technology.

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Pakistan’s small-scale farmers have been consistently suppressed for many decades now, however, their bravery and encouragement have protected this nation through many catastrophic challenges which attempted to reduce our national food security. The most recent examples being the spread of the Covid-19 pandemic and the ongoing negative impact of climate change which severely threatened to restrict and reduce food production. But despite of many obstacles and challenges, our brave farmers did not surrender to these challenges and kept working in their fields to increase food production and help the country in achieving food security. Sarsabz’s Kissan day ad receives 4 million views in 2 days.

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Kissan Day was originally proposed by Sarsabz Fertilizer on December 18, 2019, as a first time ever initiative recognizing and paying tribute to the contributions of Pakistani farmers across the Country. The vision behind celebrating Kissan Day was to provide a platform for farmers to highlight their ongoing issues while engaging stakeholders and policymakers in a dialogue to come up with possible solutions that can benefit these farmers and put them on the path to prosperity. The Federal Government also recognized December 18 as the official ‘Kissan Day’ in Pakistan, to be celebrated every year, which was a big achievement not only for Sarsabz Fertilizers but also for the entire farmer community of Pakistan.

Disclaimer – Images are licensed to their respective owners.

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Spotify is today launching for the first time in Pakistan its annual 2021 Wrapped campaign and personalized user experience inspired by just that.  At the same time,  unveiling the top artists, songs and playlists from the creators helped soundtrack the year for more than 381 million users worldwide. 

The artists that reached the top of Spotify’s Wrapped Lists in Pakistan….

Arijit Singh topped the most-streamed artist list in Pakistan. Pakistanis have an old affiliation with their neighboring country’s industry, while the top Pakistani singer on the list is Atif Aslam who has wowed his listeners for many years. The singer is renowned across the world for his love ballads, which are great at serenading your loved ones or rekindling memories from the past. 

Both Arijit Singh and Atif Aslam hold the hearts of many, as their songs bring back memories for all ages. There is no age bracket for these singers since their songs are all about emotional bonds. Atif Aslam’s most popular songs on Spotify this year were “Kadi Te Has Bol”, “Rafta Rafta”, “Tu Jaane Na” and “Dil Diyan Gallan”. 

New talents coming up in Pakistan 

Pakistan has been a hotbed for upcoming artists this year with artists like Hassan Raheem, Young Stunners and Asim Azhar making it to the top 20 list of the most-streamed tracks in Pakistan. “Ghalat Fehmi” From Superstar by Asim Azhar came first as the most-streamed Pakistani song, “Gumaan” by Young Stunners ranked at two and “Afsanay” came third. 

Looking through the Decades

While listeners have responded well to the newcomers in the music industry of Pakistan, the older household names have not been forgotten. Songs such as Nusrat Fateh ali Khan’s Kali Kali Zulfon Ke Phande Na Dalo, Aitebaar by Vital Signs, and musicians like Atif Aslam have topped the most-streamed songs from previous decades in Pakistan. 

This goes to show, regardless of where we are, what era of music we are in; a few favorites from the past will always stay with our listeners.  Spotify Announces its 2021 Wrapped Revealing Top Lists.

Eligible users can now access their personalized Wrapped experience exclusively in the Spotify mobile app (iOS and Android).

This year’s personalized experience is full of familiar favorites, mixed with surprising new ones that connect fans with each other and creators. Here are a few new features to look out for:

• New data stories to express your year in audio – In addition to your top artists, genres, songs, podcasts and minutes listened, the personalized Wrapped experience includes several all new features, including: 2021: The Movie, Your Audio Aura, Playing Cards and 2021 Wrapped: Blend. Check out Spotify For the Record for all the details on these new features. 
• Even more shareability – We know that Spotify fans love to share their Wrapped cards on social channels like Snapchat, Twitter, Instagram and Facebook; and now, they can share their Wrapped cards directly to TikTok.

Spotify has also rolled out its Wrapped creator experience for artists. With access to their own individualized Wrapped microsite experience, creators can dive into all the ways in which their fans listened this year. Check out Spotify for Artists to learn more.

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To learn more about Spotify’s 2021 Wrapped results in Pakistan, see below:

Pakistan’s Most Streamed Artists

1. Arijit Singh
2. Pritam 
3. BTS
4. Atif Aslam 
5. The Weekend 
6. AP Dhillon 
7. Talha Anjum 
8. Talhah Yunus 
9. Tanishk Bagchi 
10. Taylor Swift 

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Pakistan’s Most Streamed Tracks: 

1. ‘Tu Aake Dekhle’ by King
2.  ‘Brown Munde’ by AP Dhillon 
3.  ‘Insane’ by AP Dhillon
4.  ‘MONTERO (Call Me By Your Name)’  by Lil Nas X
5.  ‘Butter’ by BTS
6.  ‘Ghalat Fehmi – From Superstar’  by Asim Azhar
7.  ‘STAY (with Justin Bieber)’ by The Kid LAROI
8. Masked Wolf ‘Astronaut In The Ocean’ by Masked Wolf
9.  ‘Gumaan’ by Young Stunners
10.  ‘Afsanay’  by Talha Anjum

Pakistan’s Top Spotify Playlists:

1. Today’s Top Hits 
2. Desi Hits 
3. Hot Hits Pakistan 
4. Top Gaming Tracks 
5. Mega Hit Mix 
6. Mood Booster 
7. Punjabi 101 
8. Beast Mode 
9. All Time Pakistani Hits 
10. All Out 2010s 

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About Spotify

Spotify transformed music listening forever when it launched in 2008. Discover, manage and share over 70 million tracks, including more than 3.2 million podcast titles, for free, or upgrade to Spotify Premium to access exclusive features for music including improved sound quality and an on-demand, offline, and ad-free listening experience. Today, Spotify is the world’s most popular audio streaming subscription service with 381m users, including 172m subscribers, across 184 markets. Spotify Announces its 2021 Wrapped Revealing Top Lists.

Initially launched in Brazil in 2020, Rise has now grown to 18 countries across 4 continents to supplement global efforts for economic recovery following the COVID-19 pandemic by empowering and up-skilling the advertising communities across these markets.

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‘Rise’ was launched in Pakistan in an online ceremony led by Jordi Fornies, Director for Emerging Markets at Meta (formerly Facebook), with representatives from Pakistan’s advertising community, industry leaders, Facebook’s Authorized Sales Partner (ASP), students and faculty of leading universities, bloggers, and influencers in attendance.

Speaking at the launch, Reseller Partner Manager – Meta, Ali Khurshid Ahmed said, “Rise is created to help the advertising community in Pakistan to continue their journey of personal growth and professional development by developing new skills, hone old ones, or even completely pivot their careers. He said, Rise was designed to suit the needs of all levels of experience and the program is about celebrating the resilience of the members of the advertising community, besides providing them the spark to learn, grow and thrive in their personal as well as professional lives.”

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The program will span over 2 months, where the participants will have access to free online content and development sessions, including free Blueprint training and certifications under the mentorship of Meta experts.  In addition, they will be able to develop necessary soft skills and have the opportunity to interact with successful entrepreneurs and industry leaders to receive inspiration and guidance for success. Facebook launches flagship Rise in Pakistan.

A number of leading universities, industry experts, bloggers and digital influencers have endorsed the program as a valuable opportunity for advertising and marketing industry professionals for career development. The program will especially benefit those who faced difficulties with regard to employment during the pandemic. Once skilled and motivated for success, they can re-enter the market with enhanced prospects for employability and career development.  Rise is equally beneficial for new entrants as well as the more experienced professionals who want to refresh their knowledge and skill to stay relevant in the market. For more information visit https://fb.me/fbrisepakistan

About the company:

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram, and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.

You can also learn more about our work over the past several months to develop the Meta brand on our design blog. 

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This Grand Sale is extensive with over 65,000 products including smartphones, accessories, electronics, bikes, and travel packages to name a few. Additionally, customers have a chance to avail installment plans with 0% mark-up, extending up to 18 months. AlfaMall is not exclusive to Bank Alfalah customers only, customers of any bank or credit card holders can shop freely at Alfa Mall. The unique 11.11 Sale allows everyone to be a winner with a flat discount of Rs. 2,000.

AlfaMall comprises local businesses and individuals offering an assortment of products at “lower than market prices”, along with free shipping to customers’ doorsteps. Merchants affiliated with AlfaMall are aggressively participating in the sale by offering lucrative discounts, rapid delivery, and easy return & refund option. Simultaneously, merchants get low discount rates, digital and swift payments for the promotion of their businesses.

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One merchant associated with AlfaMall shared his feedback about the platform stating; “Our goal with AlfaMall 11.11 Grand Sale is to create a one-stop-shop for customers of Bank Alfalah as well as other banks to be able to buy their desired products at discounted prices and pay as per their own convenience on the installment plan. This Grand Sale is a win-win collaboration between AlfaMall and merchants like us which has proven to be extremely beneficial for both parties.”

AlfaMall’s Grand Year-End Sale will remain live from 5^th to 15^th November. Customers can simply login to their Alfa app or visit the AlfaMall website for a seamless online shopping experience with loads of benefits.