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Ufone Pledges Support To Foster Awareness On Breast Cancer

Ufone Pledges Support To Foster Awareness On Breast Cancer

As the world observes October as the Breast Cancer Awareness month globally, Pakistani telecom company Ufone plays its part in drawing attention towards the urgency of early detection and treatment of this disease by lighting up ‘Ufone Tower’ in bright pink colors, which is a landmark building in the heart of  Islamabad. Ufone Pledges Support To Foster Awareness On Breast Cancer.

This initiative is taken to create awareness on of breast cancer and check the spread of the disease amongst women in Pakistan. Globally breast cancer is one of the leading causes of death in women. Unfortunately, Pakistan ranks as one of the highest in Asia in terms of the number of patients diagnosed with the disease and the numbers are rapidly growing every year. Approximately 1.38 million new cases are diagnosed annually and nearly 0.5 million women succumb to the disease every year in Pakistan due to late detection.

Every year, Ufone Tower is lit up in pink colors to show solidarity towards the cause and to raises awareness through sessions on self-examination for early diagnosis to increase survival chances. Moreover, these sessions also focus on denouncing common myths that surround this disease, and effective measures are sought to check the spread of this life-threatening disease. Ufone Pledges Support To Foster Awareness On Breast Cancer.

Ufone Tower will stay pink during the entire month of October as a reminder about the perils of this disease that is often ignored, downplayed, or stigmatized. The initiative comes in line with Ufone’s long-term commitment towards the wellbeing of its users as is evident from its cherished motto of ‘Tum Hi Tou Ho’!



About Ufone: Ufone is a Pakistani Cellular Company with its presence in all the major cities of Pakistan along with comprehensive coverage across all major towns, villages, and tehsil headquarters of the country. The company employs more than 3,850 people and operates with a network of more than 320 franchises and company-owned customer service centers along with a distribution network of 150,000 outlets nationwide. For more information, visit www.ufone.com.pk

About Micro Insurance Company (MIC): Micro Insurance Company (MIC) is a global insurance platform delivering technology, underwriting, policy management, and distribution. Micro Insurance Company provides insurance to platforms, micro & small businesses, and to the 4 billion people on the planet that are currently unserved. Whereas most InsurTechs seek to improve existing monoline products and markets, we follow the concept of straight-through processing. We do this in order to create highly relevant insurance products that we can offer via our platform globally at a very low cost in order to support people in their local communities. Micro Insurance Company is the world’s first global end-to-end digital micro-insurance platform that has combined reinsurance capacity, in-country insurance licenses, world-class distribution, and market-leading AI functionality. For more details visit www.microinsurance.com